Black Friday 2027 is Friday, November 26, 2027, the day after Thanksgiving Day 2027. Black Friday has no fixed date of its own: it always follows Thanksgiving, the fourth Thursday of November, so it falls between November 23 and November 29. This guide also covers Cyber Week 2027, closures, Black Friday around the world, and dates through 2031.
Black Friday 2027 at a glance
- Date: Friday, November 26, 2027.
- Thanksgiving 2027: Thursday, November 25.
- Cyber Monday 2027: Monday, November 29.
- Days from Black Friday to Christmas: 29.
- Federal holiday: no. Banks and post offices are open.
- Stock market: open, with an early close at 1 p.m. Eastern.
- Date range: always November 23 to November 29.
Table of Contents
When is Black Friday 2027?
Black Friday 2027 is Friday, November 26, 2027. It is the day after Thanksgiving, which falls on Thursday, November 25, 2027.
Thanksgiving is set by law as the fourth Thursday of November, a rule Congress fixed in 1941. Black Friday is simply the next day, so its date moves each year with Thanksgiving.
Black Friday 2027 is marked in the November 2027 calendar, alongside Veterans Day and Thanksgiving.
Cyber Week 2027 dates
Cyber Week 2027 runs from Thanksgiving on Thursday, November 25, to Giving Tuesday on November 30. Retailers and charities treat these 6 days as one shopping and giving season.
| Day | 2027 date | What it is |
|---|---|---|
| Thanksgiving | Thursday, November 25 | Federal holiday; most large stores close, but online sales run all day |
| Black Friday | Friday, November 26 | Traditionally the busiest in-store shopping day of the season |
| Small Business Saturday | Saturday, November 27 | Promotes local and independent shops; started by American Express in 2010 |
| Cyber Monday | Monday, November 29 | The biggest online shopping day; the name dates from 2005 |
| Giving Tuesday | Tuesday, November 30 | A day of charitable giving, started in 2012 |
Cyber Monday now outsells Black Friday online. In 2025, U.S. shoppers spent $14.25 billion online on Cyber Monday, compared with $11.8 billion on Black Friday (Adobe).
When do Black Friday 2027 sales start?
Black Friday sales start well before the day itself. Many large retailers run “Black Friday” deals through most of November, and some begin in late October.
In-store doorbuster openings have also moved. In 2025, Walmart, Target, Best Buy, Costco, and Macy’s kept their stores closed on Thanksgiving Day. On Black Friday morning, Kohl’s opened at 5 a.m., Dick’s Sporting Goods at 6 a.m., and Target at 7 a.m. local time (ABC7 New York).
Is Black Friday a holiday?
Black Friday is not a federal holiday. Federal offices, banks, and post offices are open on Friday, November 26, 2027.
Some states, including California and Texas, give state employees the day after Thanksgiving off. Many school districts also close on both Thursday and Friday for a 4-day weekend.
U.S. stock markets are open but close early. The NYSE closes at 1 p.m. Eastern on November 26, 2027, and at 1:15 p.m. for eligible options (NYSE Group). The days that are federal holidays are listed in the federal holidays calendar.
Why is it called Black Friday?
The name Black Friday comes from Philadelphia police in the 1950s, who used it for the traffic and crowds on the day after Thanksgiving. Shoppers and tourists filled the city before the Army-Navy football game held that weekend (History.com).
By 1961, the name was common in Philadelphia, and merchants failed to replace it with “Big Friday.” Retailers later spread a friendlier story in the late 1980s: that stores ran “in the red” all year and moved “into the black” the day after Thanksgiving.
The first recorded “Black Friday” had nothing to do with shopping. On September 24, 1869, a plan by financiers Jay Gould and Jim Fisk to corner the gold market collapsed and crashed the market.
Black Friday around the world
Retailers in most countries that hold Black Friday use the U.S. date, so Black Friday 2027 is November 26 in Canada, the United Kingdom, Germany, France, Italy, Poland, the Netherlands, Sweden, Norway, Brazil, and Australia.
Mexico and Romania are the main exceptions, with their big sales earlier in November.
People search for the Black Friday date in at least 10 languages.
| Name or search | Language or market |
|---|---|
| 黑色星期五 (hēisè xīngqīwǔ) | Chinese |
| Cuándo es el Black Friday, viernes negro | Spanish |
| Wann ist Black Friday | German |
| Quando é a Black Friday | Portuguese (Brazil) |
| Black Week | Nordic countries and Germany |
| Kiedy jest Black Friday | Polish |
| When is Black Friday UK | United Kingdom |
| Wanneer is Black Friday | Dutch |
| Black Friday Canada | Canada |
| C’est quand le Black Friday, vendredi fou | French |
| Quando è il Black Friday | Italian |
| NÃ¥r er Black Friday | Norwegian |
| När är Black Friday | Swedish |
“Black Week” is the name many Nordic and German retailers use for a full week of sales ending on Black Friday.
Canada and the United Kingdom hold Black Friday on the same Friday as the U.S., even though neither has a late-November Thanksgiving. Canadian Thanksgiving falls on the second Monday of October, which is October 11 in 2027.
Mexico’s El Buen Fin runs from Friday, November 13, to Tuesday, November 17, in 2026 (Xataka México). The 2027 dates have not been announced.
Romania’s largest online retailer, eMAG, holds its Black Friday weeks before the U.S. date. eMAG set Black Friday 2026 for Friday, November 6, 3 weeks before the U.S. Black Friday on November 27 (Romania Insider). The 2027 date has not been announced.
How big is Black Friday?
Black Friday weekend draws more than 200 million U.S. shoppers. The National Retail Federation counted a record 202.9 million shoppers from Thanksgiving Day through Cyber Monday 2025, up from 197 million in 2024 (NRF).
On Black Friday 2025 itself, 80.3 million people shopped in stores and 85.7 million shopped online. Online sales across Cyber Week 2025 reached $44.2 billion, up 7.7% from 2024 (Adobe).
2026 forecasts (this season)
Here are the key Black Friday numbers, newest first.
| Metric | Figure |
|---|---|
| U.S. online holiday spend, Nov 1–Dec 31 | $275.1B, up 6.7% |
| Cyber Week online (Thanksgiving to Cyber Monday) | $47.5B, up 7.4% |
| Black Friday online, Nov 27 | $12.9B, up 9.2% |
| Cyber Monday online, Nov 30 | $15.1B, up 6.2% (biggest day of the season) |
| Thanksgiving Day online | $6.9B, up 8.5% |
| Mobile share of Cyber Week spend | 63% |
| AI-referred traffic to retail sites | up 130% for the season, up 95% on Black Friday |
| Buy now, pay later on Black Friday | $807M |
| Peak Cyber Week discount | up to 30% (electronics) |
| Total U.S. holiday retail sales (Nov–Dec, all channels) | $1.013 trillion, up 4.2% (first time over $1T) |
Black Friday 2025 results
| Metric | Figure |
|---|---|
| U.S. online sales | $11.8B, up 9.1%, a record |
| Mobile share | 55.2% ($6.5B) |
| Peak spending rate | about $12.5M a minute, 10 a.m.–2 p.m. |
| AI-referred traffic | up 805% year over year |
| Buy now, pay later | $747.5M |
| Global online sales | $79B, up 6% |
| U.S. online sales (Salesforce’s own measure) | $18B, up 3%; prices up 7%, orders down 1% |
| Shopify merchants, Black Friday to Cyber Monday | $14.6B, up 27%; 81M+ shoppers; average cart $114.70 |
| Thanksgiving-to-Cyber Monday shoppers | 202.9M, a record |
| Cyber Monday online | $14.25B |
| Cyber Week online | $44.2B, up 7.7% |
U.S. Black Friday online sales by year (Adobe)
| Year | Online sales |
|---|---|
| 2015 | $3.54B |
| 2024 | $10.8B |
| 2025 | $11.8B |
| 2026 (forecast) | $12.9B |
Black Friday online sales have risen every year since 2014 except 2021. Cyber Monday has outsold Black Friday online for years.
A few things to keep in mind when using these:
- Adobe and Salesforce measure U.S. online sales differently. Adobe has $11.8B for Black Friday 2025, and Salesforce has $18B, so always name the source next to a figure.
- Some 2026 numbers on the page will change. The Black Friday page will need its 2025 figures replaced with 2026 actuals in early December, as the update plan says.
Black Friday dates 2026 to 2031
Black Friday moves between November 23 and November 29. The table shows each year’s Thanksgiving, Black Friday, and Cyber Monday, with the shopping days left until Christmas.
| Year | Thanksgiving | Black Friday | Cyber Monday | Days to Christmas |
|---|---|---|---|---|
| 2026 | Thursday, November 26 | Friday, November 27 | Monday, November 30 | 28 |
| 2027 | Thursday, November 25 | Friday, November 26 | Monday, November 29 | 29 |
| 2028 | Thursday, November 23 | Friday, November 24 | Monday, November 27 | 31 |
| 2029 | Thursday, November 22 | Friday, November 23 | Monday, November 26 | 32 |
| 2030 | Thursday, November 28 | Friday, November 29 | Monday, December 2 | 26 |
| 2031 | Thursday, November 27 | Friday, November 28 | Monday, December 1 | 27 |
The gap to Christmas changes the length of the holiday shopping season. In 2029, Black Friday falls on November 23, the earliest possible date, leaving 32 days. In 2030, it falls on November 29, the latest possible date, leaving only 26 days.
Over the 400-year cycle of the Gregorian calendar, each date from November 23 to November 29 comes up between 56 and 58 times, by our count. Christmas dates for each year are on the Christmas page, and every 2027 date is in the 2027 calendar.
Frequently asked questions
When is Black Friday 2027?
Black Friday 2027 is Friday, November 26, 2027. It follows Thanksgiving on Thursday, November 25.
When is Cyber Monday 2027?
Cyber Monday 2027 is Monday, November 29, 2027. It always falls 4 days after Thanksgiving.
When is Black Friday 2027 in the UK and Canada?
Black Friday 2027 is Friday, November 26, in both the United Kingdom and Canada. Retailers there follow the U.S. date.
Is Black Friday always the day after Thanksgiving?
Yes, Black Friday is always the Friday after Thanksgiving in the U.S. Because Thanksgiving is the fourth Thursday of November, Black Friday falls between November 23 and November 29.
Is the stock market open on Black Friday?
Yes, the stock market is open on Black Friday, but it closes early. On November 26, 2027, the NYSE closes at 1 p.m. Eastern.
Is the post office open on Black Friday?
Yes, post offices are open on Black Friday because it is not a federal holiday. Banks and federal offices are also open.
What is Black Week?
Black Week is a full week of sales that ends on Black Friday. Retailers in the Nordic countries and Germany often use the name instead of Black Friday.
Black Friday is one of the dates in the Events Calendar 2027.
Sources
- NRF: Thanksgiving holiday weekend draws a record 203 million shoppers
- Adobe: Cyber Monday hits record $14.25 billion
- NYSE Group 2026, 2027 and 2028 holiday and early closings calendar
- History.com: Black Friday origins
- ABC7 New York: stores open and closed, Thanksgiving and Black Friday 2025
- Xataka México: Buen Fin 2026 dates
- Romania Insider: eMAG announces date for Black Friday 2026
